Introducing the Advanced Search Package
The short version: Flock's own promo video shows Sandy Springs PD using Convoy Analysis, Visual Search, and Common Plate Analysis — tools that quietly expand ALPR data mining far beyond 'just reading plates.'
Our Take
This is a company reel, not journalism, and it shows: Flock is selling cops on the idea that a license plate reader network is really a behavioral pattern-matching engine. 'Convoy Analysis' flags which cars travel together over time. 'Common Plate Analysis' cross-references who shows up at multiple locations. 'Visual Search' lets officers query vehicle attributes without a plate at all. None of that is about catching a single stolen car — it's about building travel profiles on everyone who drives past a camera, guilty or not.
Sandy Springs PD is the customer testimonial here, which means we're hearing the sales pitch framed as success stories. What we don't hear: retention policies, audit logs, how often these 'advanced' searches get run on people who were never suspected of anything, or who else can access the resulting profiles. Flock has a track record of quietly rolling features like this out nationwide before the public — or often even city councils — fully understand what's being bought.
If your department is advertising 'convoy' and 'pattern of life' tools, that's worth a public records request, not just a press release. Check our camera map to see what's already deployed near you, and use our take-action guide to push your local officials for transparency before these features become the default.
This is DeFlock The USA’s original commentary. The video above is the work of Flock, published on YouTube — full credit to the creator.